Stibo Systems Launches New AI Capabilities Across Portfolio
Stibo Systems, a leader in Master Data Management (MDM), has introduced new AI-powered features across its portfolio designed to reduce manual workloads, improve data accuracy, and accelerate operations for global enterprises and partners.
The Denmark-based company is already deploying these AI enhancements with select global customers. These features aim to simplify core data operations, reduce manual intervention, and enhance the quality and reliability of enterprise data for AI-driven applications.
Key New AI Features Include:
- Enhanced Matching with AI and Machine Learning (ML):
Stibo Systems uses advanced ML techniques to simplify matching and deduplication of customer records within its Customer Experience Data Cloud. Pre-trained neural networks, intuitive rule training, and continuous learning from feedback minimize manual reviews and improve match precision, delivering a more complete customer view.
Product Description Generation and Text Translation:
The Stibo Intelligent Assistant (SIA) enables automatic generation of SEO-optimized, branded product descriptions and translates them across markets at scale. This accelerates time-to-market, ensures consistency, and frees content teams to focus on strategic tasks. Additionally, SIA includes an AI-powered data quality accelerator that uses natural language prompts to enforce business rules, such as detecting spelling errors, banned terms, or inappropriate language in product content.
Attribute Mapping in Product Experience Data Cloud (PXDC):
Users can automate product attribute mapping across systems and suppliers, speeding onboarding and ensuring consistent, high-quality data. In Q1 2025, Stibo’s AI handled nearly 75% of product data mappings automatically.
Designed for the Data Needs of Global Enterprises
“Today’s enterprises are navigating massive volumes of data and increasing pressures to scale operations without adding complexity,” said Neda Nia, Chief Product Officer at Stibo Systems. “We’re embedding AI directly into the workflows of our customers, making it easier to drive greater efficiency and scalability.”
The new AI capabilities help enterprises increase speed, improve accuracy, and operate with confidence as AI adoption grows across industries.
“At our core, Stibo Systems aims to help global enterprises move faster with trusted data—not just for today’s operations, but to lay the foundation for what comes next,” said Adrian Carr, CEO of Stibo Systems. “Our new capabilities showcase how we’re applying AI in pragmatic ways to remove friction, increase agility, and create real business value.”
Stibo Systems Partner Program
Alongside the AI feature launch, Stibo Systems introduced the Partner 360 program in 2025 to accelerate partner growth and enhance customer value. This new alliance framework fosters transparency, innovation, and collaboration among go-to-market teams, system integrator partners, and enterprise customers.
“Partner 360 is more than a program—it’s a strategic shift,” said Carr. “It reflects our long-term commitment to shared growth, where partners play a critical role in delivering the data-driven outcomes our customers rely on to thrive in today’s market.”
Partner 360 Key Benefits:
Transparency: Provides visibility into partner resources, KPIs, and processes for easy access to benefits and measurement tools.
Tiering and Points System: Offers a structured progression roadmap unlocking new benefits such as enhanced training, marketing support, and professional services.
Investment in Partner Benefits: Empowers partners with resources to excel and grow their business.
“Our goal is shared success,” said Gauri Chawla, VP of Global Alliances and Channels at Stibo Systems. “With Partner 360, we’re turning partner feedback into action, providing clarity, support, and opportunities to grow while delivering more value.”
Delivering AI capabilities has been a major trend in the channel during 2025. For related insights, read about the strategic partnership between Rafay Systems and Netris to scale AI capabilities.
Source: Originally published at Channel Insider on August 7, 2025.
Frequently Asked Questions (FAQ)
AI Capabilities in Master Data Management
Q: What kind of AI capabilities has Stibo Systems launched?
A: Stibo Systems has launched new AI-powered features across its Master Data Management (MDM) portfolio. These include enhanced matching with AI and Machine Learning (ML), AI-driven product description generation and text translation, and automated attribute mapping.
Q: How does the AI-enhanced matching feature improve data accuracy?
A: The enhanced matching feature utilizes advanced ML techniques, pre-trained neural networks, and continuous learning from feedback to minimize manual reviews and improve the precision of matching and deduplication of customer records. This results in a more complete and accurate customer view.
Q: What benefits does the Stibo Intelligent Assistant (SIA) offer?
A: The SIA enables the automatic generation of SEO-optimized, branded product descriptions and their translation across markets. It also includes an AI-powered data quality accelerator that uses natural language prompts to enforce business rules and identify errors in product content. This accelerates time-to-market and ensures data consistency.
Q: Can you provide examples of how AI is used for product data management?
A: Yes, Stibo Systems' AI can automate product attribute mapping across systems and suppliers, significantly speeding up the onboarding process and ensuring data quality. For instance, their AI handled nearly 75% of product data mappings automatically in Q1 2025.
Q: How do these AI capabilities benefit global enterprises?
A: These AI capabilities help global enterprises reduce manual workloads, improve data accuracy, accelerate operations, increase efficiency, and operate with greater confidence as they adopt AI across their business functions.
Partner Program
Q: What is the Stibo Systems Partner 360 program?
A: The Partner 360 program is a new alliance framework launched in 2025 by Stibo Systems to accelerate partner growth and enhance customer value. It focuses on transparency, innovation, and collaboration.
Q: What are the key benefits of the Partner 360 program?
A: Key benefits include increased transparency into partner resources and KPIs, a tiering and points system for structured progression and access to new benefits, and investment in partner development through enhanced training and support.
Crypto Market AI's Take
Stibo Systems' introduction of AI-powered features into their Master Data Management portfolio is a significant stride, demonstrating the increasing integration of AI across enterprise software. This focus on improving data accuracy and operational efficiency through AI aligns with the broader trend of leveraging intelligent automation in business processes. In the realm of digital assets and financial markets, such advancements in data management are crucial. Accurate and well-structured data is the bedrock of effective AI-driven trading strategies and market analysis. Our platform,
Crypto Market AI, focuses on providing precisely this – leveraging AI and machine learning to offer deep market insights and facilitate smarter trading decisions. By ensuring the quality and accessibility of data, Stibo Systems is indirectly supporting the infrastructure that powers sophisticated financial technologies like ours.
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